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Home > Archives > Feature Articles > DemandGen Report To Recognize Top 10 Firms For Driving Pipeline Optimization
DemandGen Report To Recognize Top 10 Firms For Driving Pipeline Optimization Print E-mail
Tuesday, 04 November 2008 13:11

DemandGen Top 10DemandGen Report is seeking nominations for its first annual DemandGen 10 Awards. Presented in September 2008, the DemandGen 10 Awards will recognize ten leading companies who have utilized sales & marketing automation to fuel corporate growth iniatives.

Winners will be selected from a variety of industry verticals, including technology, professional services, telecom, financial services, health care and others where pipeline optimization has helped to drive complex selling cycles.

The judging for the awards will be based on the following criteria:

  • Overall corporate growth (either in top line revenue, new account wins, expansion within a specific channel);
  • Improvement in lead generation metrics (including gains in campaign responses, increases in response to lead conversion rates, turning web traffic into leads and campaign segmentation strategies)
  • Sales & Marketing efficiency (Improvement in close rates, win rates, successful sales nurturing campaigns, reduced sales cycles, account productivity)

If you would like to nominate your own company, or one of your customers or partners that meet the above criteria, please contact Amanda Ferrante, via email at This e-mail address is being protected from spambots. You need JavaScript enabled to view it or via phone at 201.257.8528.

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