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Location
Redwood City
To Apply
Contact Colette -
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Informatica is the leading provider of data integration and data quality software and solutions. Our talented Cloud Marketing group has played a significant role in the remarkable growth the company has experienced through creative strategy and strong lead generation execution
In our organization, you will work for the industry leader, in a growing market place with the smartest minds in the business. If you consider yourself a thought leader and want to be a part of the company who is delivering the strategy for successful businesses today, we invite you to take the next step in your career and join us in leading the future.
The successful candidate will report to the Vice President of Informatica Cloud Marketing and work closely with the marketing, sales and product management teams to help drive product revenue with differentiated and engaging programs and messages.
Responsibilities:
- Generate qualified sales leads using a mix of marketing programs, activities and events
- Design programs to build brand and drive awareness
- Measure and monitor sales funnel activity for predictable pipeline building
- Work with internal/external resources to create content and assets necessary to drive interest
- Design, test and optimize campaign activities
- Manage a budget
- Support sales organization with appropriate programs to support each geography
- Leverage Eloqua, Salesforce.com, and other tools to track the success of each program
Informatica provides outstanding benefits including Flexible time off, Medical, Dental and Vision coverage, Disability Insurance, Basic Life and Accidental Death & Dismemberment Insurance, Employee Assistance Program (EAP), Business Travel Accident coverage, Flexible Spending Accounts (FSA), 401(k) savings plan with company match, education tuition reimbursement assistance, Employee Stock Purchase Plan (ESPP), Gym membership (corporate employees) and On site cafeteria (corporate employees).
Informatica is an Equal Opportunity Employer (EOE)
To be part of our exciting team, go to www.informatica.apply2jobs.com where you can create a profile and apply for this position in confidence.
Required Skills:
- 3-5+ years experience in marketing related job in the technology sector (software industry experience preferred)
- Experience in SaaS space a plus
- Experience with a variety of marketing media
- Excellent written and verbal communication skills
- Must have a demonstrated track record of successfully creating demand generation programs on a worldwide basis.
- Experience with B2B direct marketing, web-based demand generation, marketing automation systems (e.g., Eloqua, Marketo, etc) and SFA/CRM systems (e.g., Salesforce)
- Ability to collaborate and develop positive business relationships with all cross-functional areas within Informatica and with peers
- Bachelors or Masters Degree in Business Administration, Management, Marketing or a related field preferred.
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