ABM BrightFunnel Eric Spett marketing attribution Terminus
Terminus recently acquired BrightFunnel, a marketing attribution and forecasting solution, highlighting an ongoing trend of converging technologies to…
Industry News
January 17
BrightFunnel Marketing analytics Terminus
Account-based marketing platform provider Terminus has announced it has acquired BrightFunnel, a marketing attribution and forecasting solution, for…
Industry News
January 3
BrightFunnel marketo SaaS
This article originally appeared on the BrightFunnel blog on July 26, 2017. When I got into the office…
Demanding Views
July 28
attribution BrightFunnel Dynamic Attribution Machine Learning Attribution Engine machine-learning
BrightFunnel, a marketing attribution platform, has announced the launch of its Machine Learning Attribution Engine, which is designed…
Industry News
April 24
appointment BrightFunnel Chief Product Officer Chris Mann LinkedIn
BrightFunnel, a marketing attribution platform, has announced the appointment of Chris Mann as Chief Product Officer. Mann will…
Industry News
April 14
ABM account based marketing Accountbased marketing benchmark study BrightFunnel
Account-based marketing (ABM) is becoming the hottest thing in B2B marketing since automation — and for good reason. New…
Industry News
August 12