Five marketing operations thought leaders from companies such as Bizible and Heinz Marketing have launched MarketingOps.com to provide a centralized resource for marketing operations professionals.
The free community will provide forums, polls and content for members, they said. Features such as salary benchmarking and job boards may be added in the future.
“I hope this group and community empowers marketing operations professionals to develop new ideas together and be the stewards of all successful marketing organizations,” said Dave Rigotti, Co-Founder of MarketingOps.com and Head of Marketing at Bizible, in an interview with Demand Gen Report.
Joining Rigotti on the organization’s founding Board of Advisors include:
- Salim Lakhani, Project Lead at devPanel;
- Kristen Malkovich, former marketing automation specialist for Perkuto and New Relic;
- Brian Hansford, Director of Client Services at Heinz Marketing; and
- Gary Katz, Chief Strategy Officer at MO Partners.
