SharpSpring, a cloud-based marketing technology provider, reported a 200% year-over-year increase in its user base. About 3,000 businesses currently use the company’s services.
Since launching its marketing automation platform in 2014, SharpSpring was positioned to help streamline marketing initiatives through the use of behavioral-based automation, customer relationship management and robust real-time analytic capabilities. These features are designed to enable businesses to more effectively engage and communicate with customers.
“We have been able to rapidly capture marketshare from some of the largest players in the billion-dollar marketing automation industry because of our platform’s ease of use and value,” said SharpSpring CEO Rick Carlson. “Each new business using our technology creates more brand awareness for SharpSpring, which will be a critical component of our long-term strategy to target more direct end user customers and accelerate our revenue growth moving forward.”
