|
Home
|
DemandGen Reports
|
|
Written by DG Report
|
|
Tuesday, 18 May 2010 12:52 |
|
MaaS Impact, a provider of Marketing-as-a-Service, announced it had added 15 new customers and doubled its employee base in Q1. Some of its customers include: Grand Canyon Business, Sentinel, and United Merchants.
|
|
Read more...
|
|
|
DemandGen Reports
|
|
Written by DG Report
|
|
Monday, 17 May 2010 21:50 |
|
Demandbase, Inc. recently announced the availability of Real-Time ID Service, its platform for real-time identification of business web traffic. Accessed using a web service API, the new platform is designed to enable marketers to power their web site or online products with intelligence to know which company is about to visit its site, and then serve a web experience with industry-specific messages, shorter web forms and the potential for content customized for specific accounts.
|
|
Read more...
|
|
Feature Articles
|
|
Written by Andrew Gaffney
|
|
Tuesday, 11 May 2010 12:14 |
|
The top three challenges identified by BtoB marketers in 2010 remain squarely focused on demand generation, according to data shared at last week’s Marketing Profs Business to Business Forum in Boston. According to the findings of the Q1 2010 B2B Marketing Budgets And Tactics Survey, conducted by Forrester Research and Marketing Profs, the challenges cited by marketers were:
|
|
Read more...
|
|
DemandGen Reports
|
|
Written by DG Report
|
|
Tuesday, 11 May 2010 11:02 |
|
Speed-to-call is the single largest driver of lead conversion in the first two minutes after the lead was generated, according to new research from Leads360, a leader in sales lead management software. The company conducted a survey to determine the impact of speed on lead conversion rates.
The study was conducted on the data of several million Internet-generated leads and revealed that sales leads called under 60 seconds showed an astounding 391% improvement over average conversion rates.
|
|
Read more...
|
|
|
|
|
<< Start < Prev 1 2 3 4 5 6 7 8 9 10 Next > End >>
|
|
Page 10 of 62 |
|
Solution Spotlight
Solution Spotlight
NetProspex helps B2B salespeople and marketers grow the top of their funnel with the most targeted, in-depth and accurate business contact information available.
Users trade business contacts for credit, and find new sales opportunities with customized targeting criteria including job title, industry, geography, CRM vendor, company size, and more.
All contacts are verified to ensure accuracy, and backed by a 100% replacement guarantee.
|
|
Read more... |
Bulletin Board
How does your webinar program stack up?
Wednesday, September 15 at 2 PM EDT
Find out what webinar best practices your peers are following – and learn strategies to get ahead of them.
Register Here
Conversational Marketing: 3 Essential Phases To Build Bi-Directional Dialogue Between Prospects & Vendors
Thu, Sep 23, 2010 at 12:00 PM - 1:00 PM ED
Tn this webinar, we will pull back the curtains on marketing automation technology and present real world case studies showing how companies are succeeding by focusing on the buyer, and using technology to enable multi-channel conversations.
Register Here
Walk Before You Run with Marketing Automation: 5 Baby-Steps to Lead Nurturing Success
Wed, Sep 29, 2010 at 1:00 PM - 2:00 PM EDT
This webinar will provide a roadmap for taking the necessary baby steps to success.
Register Here
Putting Process First: A Roadmap For Successful Lead Management & Marketing Automation
Thu, Oct 14, 2010 at 1:00 PM - 2:00 PM EDT
Join us as we discuss and outline the specific steps to building a lead management process.
Register Here |
|
|
Industry Events
Interactive Marketing: From video and mobile marketing to social media and widgets, our panel of experts will reveal the tools and technologies that have - and have not - worked for them.
-Monte Beck, Vice President of Small Business Marketing, Verizon Telecom
-Ken B Fredman, Global Marketing, J.P. Morgan
-Beth LaPierre, Chief Listening Officer, OCMO, Eastman Kodak
-Additional speaker to be announced.
Thursday, October 21, 2010
The Grand Hyatt
New York, NY
More Info. |
|
|
This event is the largest and most comprehensive B2B networking conference in the Northeast, drawing upwards of 15,000+ attendees and over 400 exhibits of innovative business product and service presentations.
Wednesday October 20, 2010
Jacob K. Javits Convention Center
New York, NY
More Info |
|
|
B2B Marketing University is a series of educational seminars designed to help B2B marketers stay ahead of the curve and excel in the changing B2B marketing environment.
Tuesday, September 14, 2010
Affinia Manhattan Hotel
New York, NY |
|
|
|
Demanding Views
 By Barbra Gagom, Social Media and Community Manager, Cloud9 Analytics
As we have seen over the last couple of years, consumer and BtoB buyer behaviors have been changing. Quite rapidly in fact.
|
|
Read more... |
|
