Demand Gen Report

Industry Resources
2015 Benchmark Study: What's Working In Demand Generation? Print E-mail
Wednesday, 28 January 2015 11:57

shadow DGR DG0016 SURV BenchmarkSurvey Jan 2015More than one third (38%) of B2B marketers expect their demand generation budgets to grow by 20% or more in 2015, and they will invest in a number of tactics to drive results, including persona development, webinars and in-person events. In addition, 36% report that their budgets will increase 1% to 10% in the coming year.

Respondents to the 2015 Demand Gen Report Benchmark Study report that those numbers will closely mirror their overall budgets, with 21% anticipating growth of 20% or more in their total marketing budget.

Marketing Messenger: 18 Insights From That Every Marketer Should Know Print E-mail
Friday, 23 January 2015 16:57

CorporateVisionsSHADOWRelevant messaging that resonates with your target audience is crucial to turning prospects into closed deals. Is your messaging producing results?

Account-Based Marketing Reveals Untapped Potential Print E-mail
Friday, 23 January 2015 13:11

 LeanDataSHADOWMarketing automation has become a vital tool for effective demand generation. However, is marketing automation all you need to drive quality leads into the funnel, and what about the leads already in your database?

Strategies For Selling Into Multiple Lines Of Business Print E-mail
Thursday, 15 January 2015 17:01

Shadow LinkedIn LI006 EBK Multiple Lines of Biz Dec 2014 v003 aaThe B2B buying process has changed. More and more influencers play a role in a company’s buying decisions, so it’s time for the sales team to focus on more than just the one-on-one relationship.

<< Start < Prev 1 2 3 4 5 6 7 8 9 10 Next > End >>

Page 2 of 79

Demand Gen Report is CAN-SPAM Compliant

Your information will be used for Demand Gen Report marketing emails. This also includes targeted partners of Demand Gen Reprt. To read more about our privacy policy, click here, or to learn about the CAN-SPAM Act of 2003, click here.

If you would like to unsubscribe from future Demand Gen Report marketing emails, please click here.

Follow Us