|
Wednesday, Jan 25, 2012 1:00 PM - 2:00 PM EST - Register Today
Social media is changing how customers interact with enterprises and how they buy. Over 90% of C-level execs never or almost never respond to email blasts and cold-calls. But over 80% of them do engage when referred by a connection – whether through a friend, colleague, customer or industry peer.
For most marketing organizations, using social media for demand generation is still mostly an art. But for top-performing organizations, harnessing the power of social media and the changing customer behavior to their advantage is about focusing on people, instead of contacts. Through this approach, the top-performing organizations are successfully using social media as an integral part of their demand generation engine.
Learn from a panel of thought-leaders about using social media for demand generation, and how to create a roadmap for your marketing organization.
Speakers:
Andrew Gaffney, Editor, DemandGen Report
Ralf VonSosen, VP Marketing, InsideView
Maria Pergolino, Senior Director Marketing, Marketo
Register Today
|
Demand Gen Report is CAN-SPAM Compliant
Your information will be used for Demand Gen Report marketing emails. This also includes targeted partners of Demand Gen Reprt. To read more about our privacy policy, click here, or to learn about the CAN-SPAM Act of 2003, click here.
If you would like to unsubscribe from future Demand Gen Report marketing emails, please click here.
|
|
