Demand Gen Report

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TechTarget Reveals Latest Priority Engine Update

TechTarget, Inc., a provider of B2B technology purchase intent data and services, released the latest addition to its Priority Engine platform: Account Intent Feeds. The new solution is powered by…

Industry News April 10
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Clari Teams Up With Deloitte To Enhance Revenue Strategies

Clari, a revenue platform, formed a strategic alliance with Deloitte Digital to combine Clari’s Revenue Cadences and Deloitte Digital’s Sales Excellence practice to help improve revenue processes. The two companies will collaborate…

Industry News April 10
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Madison Logic Names New CEO

Madison Logic, a global digital account-based marketing (ABM) platform, welcomed Keith Turco as its new CEO. Turco will assume the role on May 1, 2024, to lead the company’s next…

Industry News April 9
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Audyence’s Real-Time Demand Platform Seeks To Improve Demand Gen Practices

Audyence, a media buying platform, offers a Real-Time Demand (RTD) platform that’s designed to help improve the performance, efficiency and scalability of demand generation practices. The Lowdown On The RTD…

Solution Spotlight April 9
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Revenue Grid Reveals Product Enhancements & Upgrades

Revenue Grid, a revenue intelligence solution, unveiled its latest product upgrades, which feature AI and Signals enhancements designed to provide sales and revenue leaders with clearer pipeline visibility and more…

Industry News April 9
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Research Recap: Branded Email Signatures Increase Company Recognition, Trust

More than half (52%) of prospects and customers leverage email as their main channel of communication — and 59% of marketers are responding in kind, indicating that email marketing is…

Industry News April 8
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Meet pharosIQ, The New Company Created From MRP & CONTENTgine’s Merger

Following their March 2024 merger, MRP, a global account intelligence provider, and CONTENTgine, a provider of B2B technology buyer insights and lead generation, revealed their joint company’s new name: pharosIQ. The…

Industry News April 8
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Less Waste, More Revenue: How To Grow A Higher Quality Pipeline

If marketers and salespeople have one commonality, it’s that their pipeline invariably includes a high percentage of companies they aren’t a fit. This creates a negative impact on key business…

Demanding Views April 5
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AI Sales Platform Raises $5.5M In Seed Funding

Sifthub, an AI platform for sales, raised $5.5 million in a seed funding round led by Matrix Partners India and Blume Ventures, with participation from additional investors. Sifthub plans to…

Financial News April 4
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Salesforce Releases Beta Version Of Einstein Copilot For Tableau

Salesforce announced the beta availability of Einstein Copilot for Tableau, a new capability designed to provide users with self-service analytics, streamline analyst workflows and unlock strategic data insights for users…

Industry News April 4
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Kognitiv Launches AI-Native, Outcome-Based Solution

Kognitiv, an AI-powered marketing platform, added Kognitiv Amplify, an AI-native, outcome-based paid media optimization software, to its product line-up. The new release is designed to enhance brands’ acquisition and customer…

Industry News April 4
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