Latest In: B2B buyer survey

B2B buyer survey buyer journey buying behavior Sales Enablement
B2B Buying Journeys May Stretch 12 Months Or Beyond, But Most Key Decisions Are Made In The First 90 Days

B2B Buying Journeys May Stretch 12 Months Or Beyond, But Most Key Decisions Are Made In The First 90 Days

We recently wrapped up our seventh annual B2B Buyers Survey, and, as always, were intrigued to hear straight…

Blog August 29
B2B buyer survey Sales Enablement
5 Key Trends Sales Teams Need To Address From The New B2B Buyer's Study

5 Key Trends Sales Teams Need To Address From The New B2B Buyer’s Study

In the first few years we conducted our B2B Buyer's Survey, a lot of the focus was around…

Blog July 12
B2B buyer survey survey report
2017 B2B Buyer’s Survey: Risk-Averse Buyers Adding Stakeholders & Peer Checkpoints

2017 B2B Buyer’s Survey: Risk-Averse Buyers Adding Stakeholders & Peer Checkpoints

The stakes are increasingly high for decision makers involved in business-to-business purchases of solutions and services. As the…

Industry News June 28
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B2B Buyer Survey Reveals Impact Of Social Media On Vendor Selection Process

B2B buyers are using a wider variety of sources to research their purchases, and social media continues to…

Industry News September 11
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