The New Rules Of B2B Advertising: Influ2 CEO Discusses The Power Of Ad Targeting & Personalization January 5, 2022 Published in Industry Insights
Nvidia Achieves 89% Account Match Rate With People-Based Approach March 31, 2021 Published in Case In Point
Increasing Leadership Expectations Fuel Account Targeting, Alignment Initiatives For B2B CMOs November 14, 2019 Published in Industry Insights
Influ2's Behavioral Scoring Tool Aims To Help Identify Highly Interested Decision-Makers November 1, 2019 Published in Solution Spotlight
Influ2 Aims To Provide Next-Level ABM With Person-Based Advertising October 22, 2018 Published in Solution Spotlight
Why Account-Based Marketing Has Failed – And How We Can Fix It May 21, 2018 Published in Demanding Views