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Sigstr Secures $4M In Funding To Fuel Product Growth, Market Expansion

Source: Sigstr Source: Sigstr

Sigstr, a relationship marketing platform, announced a $4 million funding round led by Edison Partners, a growth equity investment firm.

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According to the company, the funding will be used for product development and enterprise market expansion. The news follows the company’s recent release of Sigstr Pulse, a new platform designed to map employee networks using AI.

“We’re excited to partner with Sigstr and apply our integrated investing and operating platform to continue to drive value and growth,” said Ryan Ziegler, General Partner for Edison Partners, in a statement.

The announcement comes after a solid year of growth for the company. Sigstr stated its annual revenue has nearly tripled in the last year, which it attributes to new customer wins, strong customer retention and appropriate staff expansion.

“Every business in the world runs an employee email system and our vision is to unlock the data for marketers to drive better relationships,” said Bryan Wade, CEO of Sigstr, in a statement to Demand Gen Report. “We believe that there is a better way to engage with customer and prospects based on true relationships and this funding will help us accelerate that effort.”