Act-On Software CEO: Automation Evolution Will Scale Marketing’s Role Within Organizations

macmillanWith Andy MacMillan, Act-On Software

In an interview with Demand Gen Report, Act-On Software CEO Andy MacMillan discussed the new path the company is taking after the departure of founder and former CEO Raghu Raghavan at the end of March. MacMillan also discussed how he sees the marketing automation landscape evolving to position marketing teams to assist in more aspects of their company’s business.

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