Latest In: Campaign Measurement

#COSeries ABM Accountbased marketing Campaign Measurement campaign optimization campaign reporting
The Tools & Tactics To An Optimized Campaign Strategy: Webinar Series Preview

The Tools & Tactics To An Optimized Campaign Strategy: Webinar Series Preview

To make the most of marketing investments, it's vital for marketers to assess campaign development strategies and analyze…

Industry News April 5
Allocadia Campaign Measurement marketing investment marketing visibility National Instruments
National Instruments Achieves Greater Visibility Into Marketing Investments

National Instruments Achieves Greater Visibility Into Marketing Investments

National Instruments, a high-tech hardware and software company, partnered with Allocadia, a marketing performance management software company, to…

Case Studies March 29
Campaign Measurement data Datorama LiveRamp performance measurement reporting targeting
Datorama Partners With LiveRamp To Enhance Campaign Measurement And Reporting

Datorama Partners With LiveRamp To Enhance Campaign Measurement And Reporting

Image: Datorama Marketing analytics platform Datorama has partnered with LiveRamp, a data services company owned by data giant…

Industry News November 1
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Campaign Measurement conversion tracking LinkedIn sponsored content
LinkedIn Adds Conversion Tracking For Sponsored Content, Text Ads

LinkedIn Adds Conversion Tracking For Sponsored Content, Text Ads

LinkedIn has unveiled native conversion tracking for its Campaign Manager tool. In a recent blog post, the company…

Industry News September 9
campaign attribution campaign impact campaign management Campaign Measurement demand management Full Circle Insights marketing operations salesforce
Full Circle Launches New Solution For Campaign Measurement And Impact

Full Circle Launches New Solution For Campaign Measurement And Impact

Full Circle Campaign Attribution is a marketing analytics solution designed to provide data-driven marketers with the information to…

Solution Spotlight June 13
Autopilot Campaign Measurement marketing automation Multichannel Marketing
Source: Autopilot

Autopilot Multichannel Marketing Automation Software

Autopilot is a multichannel marketing solution that positions users to create personalized email experiences and track customer engagement…

Solution Spotlight September 15
affiliate CAKE Campaign Measurement performance marketing
CAKE Performance Marketing Software

CAKE Performance Marketing Software

CAKE is a marketing platform designed to provide multichannel measurement for digital marketing campaigns and deliver insight into…

Solution Spotlight September 1
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