Latest In: multichannel

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Smartling & Iterable Team Up To Help Provide Cross-Channel Localization

Smartling, Inc., an AI-driven translation management platform, integrated with Iterable, an AI-powered customer communication platform, to combine Iterable's cross-channel…

Industry News December 15
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Integrate Launches New Customer-Centric Dashboards At #B2BMX

Integrate Launches New Customer-Centric Dashboards At #B2BMX

At the B2B Marketing Exchange in Scottsdale, Ariz., Integrate, a provider of B2B Precision Demand Marketing (PDM) solutions,…

Industry News February 28
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New McKinsey Research: The Top Three Channels B2B Buyers Prefer

New McKinsey Research: The Top Three Channels B2B Buyers Prefer

Today's B2B buyers are more demanding than ever before — between their preferences for independence and highly relevant…

Industry News June 22
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LeadRx Releases Cross-Channel Podcast Attribution Tool

LeadRx Releases Cross-Channel Podcast Attribution Tool

Podcast Attribution by LeadsRx, a marketing attribution platform, is a multitouch, cross-channel attribution solution designed to incorporate real-time…

Solution Spotlight September 21
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Precision Matching Of Business IDs With Social Profiles Boosts Multi-Platform Campaign Performance

Precision Matching Of Business IDs With Social Profiles Boosts Multi-Platform Campaign Performance

Using social media platforms to share marketing messages with B2B buyers is a proven tactic. And since the…

Industry News May 13
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Act-On Unveils ABM Automation Solution For Multichannel Strategies

Act-On Unveils ABM Automation Solution For Multichannel Strategies

Act-On Software announced its Account-Based Marketing (ABM) Automation solution designed to help marketers orchestrate automated, multichannel ABM initiatives.…

Industry News May 5
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Direct Mail Reborn: B2B Marketers Integrate More Physical Mail With Digital Channels

Direct Mail Reborn: B2B Marketers Integrate More Physical Mail With Digital Channels

Traditional direct mail is still an important means of communication among B2B marketers, and industry experts are seeing…

Industry News January 20
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Get Smart Content Gains $3.5M To Enhance Platform, Expand Sales Force

Get Smart Content Gains $3.5M To Enhance Platform, Expand Sales Force

Get Smart Content, a multichannel personalization platform provider, has raised $3.5 million in a round of funding led…

Financial News August 27
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Roundup: Extraprise And Exclusive Concepts Partner, Bizo Releases “B2B Marketing For Dummies”

Extraprise And Exclusive Concepts Partner To Bring Multi-Channel Marketing Capabilities To B2B And B2C Marketers Extraprise, a revenue…

Industry News December 7
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Marketbright Enterprise

SOLUTION SNAPSHOT: Marketbright provides a leading platform for on demand marketing automation and optimization.  Marketbright is both easy…

Solution Spotlight October 20
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