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The B2B CMO Balancing Act: 13 Top CMOs Share Insights On Shifting Priorities For Teams, Tech And Customer Experience

The B2B CMO Balancing Act: 13 Top CMOs Share Insights On Shifting Priorities For Teams, Tech And Customer Experience

B2B CMOs are shifting focus to expanded revenue responsibilities, which means they are increasingly being asked to own…

Industry News September 25
Acquisition Jake Sorofman Pendo product strategy Receptive Software Limited
Pendo Acquires Receptive Software Limited To Build Unified Product Data Platform

Pendo Acquires Receptive Software Limited To Build Unified Product Data Platform

Pendo, a product cloud company, has acquired Receptive Software Limited, a company specializing in product feedback and feature…

Industry News May 8
#B2BMX 2019 ABM B2B Marketing Exchange Bill Binch GE Digital intent data Max Altschuler metrics Outreach Pat Oldenburg Pendo revenue revenue growth review sites
Industry Experts Close Out #B2BMX With Revenue Growth Strategies, Predictions For 2019 & Beyond

Industry Experts Close Out #B2BMX With Revenue Growth Strategies, Predictions For 2019 & Beyond

The 2019 B2B Marketing Exchange wrapped up with a closing panel wherein marketing practitioners from Pendo, Outreach and…

Industry News March 1
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