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3 Ways To Push Your B2B Business To The Next Level

1manishIn today’s fast-paced and highly competitive market, innovation is essential for B2B companies if they want to stay relevant. But what qualities make a B2B brand innovative?

First of all, a drive for change is necessary for innovation and growth. Sticking to the same strategies is a surefire way for your brand to become outdated, and eventually, surpassed by companies that are willing to take risks. Secondly, an innovative brand is always searching for ways to improve the customer experience and keep people coming back.

B2B E-Commerce U.S. Transactions Total $559 Billion

e-commerceB2B companies are increasingly adopting e-Commerce as a means of marketing and selling their products and services, according to a BtoB Magazine report titled: “The Emerging Role of B-to-B E-commerce.” The online survey was sponsored by SAP’s Ariba, Inc. and conducted in March and April with more than 220 marketers. According to Forrester Research, B2B e-Commerce transactions within the U.S. exceed $550 billion annually.

More than 30% of B2B marketers are “strong” or “complete” adopters of e-Commerce, in comparison to the 25% from last year. With only 15% of marketers currently avoiding e-Commerce entirely, BtoB predicts that by 2014 40% of B2B marketers expect to be as committed to e-Commerce as a means of marketing and selling.

Infusionsoft Unveils Major Update To Its Small-Business Sales And Marketing Suite


Sales and marketing software vendor Infusionsoft today announced a major update to its flagship software platform, including updates to its user interface, lead generation and scoring, and other capabilities.

Infusionsoft is an integrated sales and marketing product designed specifically for small businesses. It includes a suite of CRM, email marketing, e-Commerce, lead generation and marketing automation tools that emphasize ease of use in both B2B and B2C environments.

Infusionsoft Unveils Major Update To Its Small-Business Sales And Marketing Suite


Sales and marketing software vendor Infusionsoft today announced a major update to its flagship software platform, including updates to its user interface, lead generation and scoring, and other capabilities.

Infusionsoft is an integrated sales and marketing product designed specifically for small businesses. It includes a suite of CRM, email marketing, e-Commerce, lead generation and marketing automation tools that emphasize ease of use in both B2B and B2C environments.

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