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Smartling & Iterable Team Up To Help Provide Cross-Channel Localization

Smartling, Inc., an AI-driven translation management platform, integrated with Iterable, an AI-powered customer communication platform, to combine Iterable's cross-channel…

Industry News December 15
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B2B Marketers Step Up Localization Initiatives To Support Global Expansion

B2B Marketers Step Up Localization Initiatives To Support Global Expansion

The intersecting trends of globalization and digitization are driving the need for accurate and culturally appropriate translations. B2B…

Industry News December 13
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Top Priorities For 2018 Marketing Strategies Emerge As Leaders Address AI, ABM, Localization & Attribution

Top Priorities For 2018 Marketing Strategies Emerge As Leaders Address AI, ABM, Localization & Attribution

For many marketers, the Fall brings a mixed bag of analyzing and fine-tuning their current campaigns to try…

Industry News October 18
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Global Marketing Success Requires Local Authenticity

Global Marketing Success Requires Local Authenticity

Thanks to skyrocketing internet adoption rates around the world, more companies than ever are expanding into global markets…

Demanding Views August 29
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There's a Language for That: Translating Mobile Apps And Content

There’s a Language for That: Translating Mobile Apps And Content

“There's an app for that,” promised Apple's famous slogan from the early days of the iPhone. While this…

Demanding Views March 8
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