Latest In: marketing campaigns

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Unbounce Unveils Solution Suite To Help SMBs Drive Website Conversions

Unbounce Unveils Solution Suite To Help SMBs Drive Website Conversions

Landing page builder and platform Unbounce released its new Conversion Intelligence Engine, a suite of artificial intelligence (AI)-powered…

Industry News September 22
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Turtl Partners With WP Engine To Refine Its Digital Experience Platform

Turtl Partners With WP Engine To Refine Its Digital Experience Platform

Turtl, a digital content marketing platform, has signed a deal with digital experience platform WP Engine Inc. to…

Industry News May 3
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MRP Prelytix Is Designed To Power ABM Campaigns With Real-Time AI

MRP Prelytix Is Designed To Power ABM Campaigns With Real-Time AI

MRP Prelytix is an ABM Platform designed to power global enterprise programs. The technology and services aim to…

Solution Spotlight December 2
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Citrix Enhances Campaigns With Data-Driven, Personalized Content

Citrix Enhances Campaigns With Data-Driven, Personalized Content

Citrix, a cloud computing company, needed a marketing solution that would enhance the customer journey with personalization. The…

Case Studies June 7
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An Inside Look At LookBookHQ's ‘The Great Gate Debate' Campaign

An Inside Look At LookBookHQ’s ‘The Great Gate Debate’ Campaign

Welcome to my new blog series, "Behind the Marketing," which is inspired by the classic VH1 series, "Behind the Music," but…

Blog May 3
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Drift Launches Email Platform With Chatbot Messaging Capabilities

Drift Launches Email Platform With Chatbot Messaging Capabilities

Drift, a conversational marketing platform, announced the launch of its email platform designed to help businesses turn email…

Industry News March 15
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LinkedIn Unveils Website Demographics Tracking Tool

LinkedIn Unveils Website Demographics Tracking Tool

LinkedIn has released Website Demographics, a free reporting tool that enables users to gain insights about the types…

Industry News July 27
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Leading Execs At Oracle's Modern Marketing Experience Event Share Perspectives On “The Power Of Insight”

Leading Execs At Oracle’s Modern Marketing Experience Event Share Perspectives On “The Power Of Insight”

One of the key themes at Oracle’s Modern Marketing Experience event taking place in Las Vegas this week…

Blog April 26
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Lewis Unveils Analytics Solution For Paid, Earned And Owned Channel Efforts

Lewis Unveils Analytics Solution For Paid, Earned And Owned Channel Efforts

Lewis, a marketing, public relations and digital services agency, launched Observa, an analytics solution that the company says…

Industry News July 18
Analytics Andrea Ward AppCloud customer engagement marketing apps marketing campaigns marketing technology Oracle Oracle Eloqua sales apps Topliners user community VP of Marketing
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Eloqua AppCloud Moves To Topliners User Community Site

The Oracle Eloqua AppCloud is moving to the vendor's Topliners user community site, enabling customers to more easily…

Industry News September 13
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Alinean Expands Customer Database

Alinean, a creator of value-based interactive sales and marketing tools, added 20 B2B customers in 2012, providing them…

Industry News January 30
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Marketers Rethinking Campaigns By Doubling Down On Content, Interactive Formats

The latest results from a Lenskold Group marketing automation effectiveness study found 87% of marketers were less than very…

Industry News November 28
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