Bigtincan, an AI-based sales enablement platform, has acquired Veelo, a cloud-based marketing and sales enablement provider, for an undisclosed fee.
The acquisition aims to expand Bigtincan’s presence and offerings in the technology market vertical, as well as augment and complement the various ways sales teams work, regardless of the platform they choose.
The integration between both companies’ sales enablement platforms is designed to give sales teams additional capabilities, including the creation of a single source of reference for users to manage content and training materials and automatically deliver them to user devices.
“Veelo brings leadership expertise in the use of brain science, deep experience in the technology vertical and a leading team of experts who know how to win in our fast-growing market,” said David Keane, Co-founder and CEO of Bigtincan, in a statement. “We see this as a huge asset to enhance our existing mobile-first platform and continue to build our portfolio offerings as we look to meet the needs of sales teams across industries.”
