Leadspace, a B2B demand generation solution provider, has hired former Salesforce.com CMO Doug Bewsher as CEO to lead the company’s operations and market growth strategy.
Leadspace has doubled its customer base in the past 12 months, posting record annual growth in 2013. Over that time span, the solution provider has helped marketers quadruple email response rates, drive 98% more conversions through higher response and create 30% more sales opportunities.
Bewsher has had experience working with technology brands over the past 20 years, pioneering solutions designed to transform how companies market, sell and engage with customers to build valuable relationships and drive sales. As CMO at Salesforce.com, he led corporate marketing and demand generation activities. Prior to his role at Salesforce.com, Bewsher was CMO of Skype, where he oversaw brand, marketing and advertising sales.