SoMedia Networks Rebrands As VidWrx, Hints At Expanding Lead Gen And Content Offerings
- Written by Brian Anderson
- Published in News Briefs
SoMedia Networks, a cloud-based video production solutions provider, has rebranded as VidWrx. The name change positions the company to launch future demand generation and content marketing initiatives and expand into international markets.
Prior to the rebranding, VidWrx focused its efforts on providing video production solutions to B2B organizations. Under the new name, the company intends to expand its offerings to include demand generation and other content marketing services.
"By aligning our name and messaging better with the products and services we provide we're able to simplify our market positioning and implement more effective marketing programs," said George Fleming, CEO and Founder of VidWrx. "We're now able to expand into content marketing and demand generation programs and begin international rollout of our cloud-based services and platforms."