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IDG Communications Acquires Selling Simplified To Strengthen Lead Gen Capabilities

IDG Communications Acquires Selling Simplified To Strengthen Lead Gen Capabilities

IDG Communications, Inc., a technology media company, acquired Selling Simplified, a Marketing-as-a-Service (MaaS) platform, to add AI-powered, contact-…

Industry News February 10
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B2B Marketers Shift Away From Focus On Assets To Programs: SiriusDecisions & Other Leaders Share Top Trends In Campaigns

B2B Marketers Shift Away From Focus On Assets To Programs: SiriusDecisions & Other Leaders Share Top Trends In Campaigns

The word "campaign" is defined and used in many ways by B2B marketers, and sometimes the term can…

Industry News April 18
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Your Attention Please! 4 Keys To Capturing & Maintaining Buyer Engagement

Your Attention Please! 4 Keys To Capturing & Maintaining Buyer Engagement

It's no secret. The explosion of information available to us has created the ultimate battle for attention. There…

Demanding Views February 2
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Selling Simplified Delivers LeadMATCH Suite Designed For Data Enhancement

Selling Simplified Delivers LeadMATCH Suite Designed For Data Enhancement

Selling Simplified's LeadMATCH Suite aims to accelerate funnel velocity with a data-driven approach that combines advanced event-driven, data-matching…

Solution Spotlight January 30
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