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Lattice Engines Partners With Stein IAS, Expands Predictive Offerings To UK

Lattice scoring imageLattice Engines announced its partnership with Stein IAS, a global B2B marketing agency. The partnership is designed to offer predictive analytics services to Stein IAS clients and position Lattice Engines to expand its global offerings to the UK.

The partnership intends to provide Stein IAS clients with predictive insights that can enhance targeting capabilities and boost brand messaging to prospective buyers.

"With our broad spectrum of buying signals, marketing and sales teams can gather more accurate insights and achieve greater success in converting potential customers," said Michael Meinhardt, VP of Business Development and Strategic Alliances at Lattice.

Genius.com Expands Global Footprint With Launch Of UK Office


Genius.com
today announced its international expansion with a new UK office. Mark Donkin will lead the office as Managing Director to further grow Genius’ global presence and better serve customers in the UK.  

“Establishing a physical presence in the UK is an exciting milestone for the company,” said Sam Weber, CEO of Genius.com. “We have seen early success in the UK with big brand customers like British Telecom, making it the natural progression for our global expansion. “Mark has extensive enterprise software experience particularly in aligning marketing and sales, making him an ideal candidate to head the office, manage our UK customers and expand our presence. We are thrilled to have him on board.”

Genius.com Expands Global Footprint With Launch Of UK Office


Genius.com
today announced its international expansion with a new UK office. Mark Donkin will lead the office as Managing Director to further grow Genius’ global presence and better serve customers in the UK.  

“Establishing a physical presence in the UK is an exciting milestone for the company,” said Sam Weber, CEO of Genius.com. “We have seen early success in the UK with big brand customers like British Telecom, making it the natural progression for our global expansion. “Mark has extensive enterprise software experience particularly in aligning marketing and sales, making him an ideal candidate to head the office, manage our UK customers and expand our presence. We are thrilled to have him on board.”

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