Latest In: ideal customer profile

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3 Questions To Ask For More Efficient Marketing

3 Questions To Ask For More Efficient Marketing

The world looks a lot different these days. Amidst an uncertain economy, companies are retiring the “growth at…

Demanding Views February 3
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RollWorks Releases Free In-Market Account Finder

RollWorks Releases Free In-Market Account Finder

Account-based marketing platform RollWorks, a division of NextRoll, introduced RollWorks In-Market Account Finder, a free capability designed to help organizations…

Industry News February 1
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Clearbit Offers Free TAM Calculator Designed To Quantify Market, Revenue & Growth Potential

Clearbit Offers Free TAM Calculator Designed To Quantify Market, Revenue & Growth Potential

Clearbit is a marketing intelligence solution that aims to help B2B marketing and revenue teams activate their ICP…

Solution Spotlight December 19
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The 3 Steps To Illuminating Dark Social: How To Track ‘Secret' Shares & Remain Relevant In Private Channels

The 3 Steps To Illuminating Dark Social: How To Track ‘Secret’ Shares & Remain Relevant In Private Channels

If “dark social” conjures up illicit images of a secret underground network filled with “Criminal Minds”-esque content, I…

Industry News July 27
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Defining Your Customers: 3 Levels Of Targeting For Successful B2B Marketing

Defining Your Customers: 3 Levels Of Targeting For Successful B2B Marketing

When B2B marketers think about how to focus their marketing activities and improve their funnel, they often start…

Demanding Views June 6
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Marketing Strategy Tips For Pivoting B2B Businesses

Marketing Strategy Tips For Pivoting B2B Businesses

Off the sports field, the term “pivot” has become an idiom for business change. While pivoting can be…

Demanding Views December 6
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Source: 6sense

6sense Unveils Account-Based Retargeting Tool

6sense has released Account-Based Retargeting, which aims to help sales and marketing teams create personalized experiences for prospects…

Industry News October 7
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RollWorks Launches Identification Solution, Enhances ICP Capabilities In ABM Platform

RollWorks Launches Identification Solution, Enhances ICP Capabilities In ABM Platform

RollWorks, an ABM platform and division of AdRoll Group, has launched a new Identification Solution designed to help…

Industry News March 11
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InsideView Launches Apex For AI-Driven Marketing Analysis

InsideView Launches Apex For AI-Driven Marketing Analysis

InsideView, a sales and marketing intelligence software, has launched InsideView Apex, a go-to-market decision engine that aims to…

Industry News April 24
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