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Three Steps to Customer-Focused Alignment Between Sales & Marketing


insideview wp 8-2013 drc capCompanies that make use of sales-enablement tools and practices empower their reps to become more productive, maximize their selling efforts, create better initial contact with prospects, and close more deals. This white paper explores how to craft a sales process that puts an immediate and consistent focus on buyer expectations, needs, and demands.

InsideView Secures $19 Million In Funding

InsideViewInsideView secured $19 million during its latest round of financing, which the company plans to use to accelerate research and development, expand its market share and increase adoption of its CRM Intelligence Platform.

The CRM Intelligence Platform is used by13,000 companies and more than 350,000 marketing, sales and account management professionals, according to company officials. The platform delivers current, validated company and contact data, prospect and company insights and professional connections within existing CRM and marketing automation systems.

InsideView Adds Automated Lead Enrichment Platform For Marketing

InsideViewInsideView announced InsideView for Marketing, the latest offering on the InsideView CRM Intelligence Platform. InsideView for Marketing automatically adds social media, demographic and financial information to lead records, which often are limited to email. This eliminates the manual process of lead enrichment, according to InsideView officials.

Early adopters of InsideView for Marketing realized an average 50% savings over manual lead qualification processes and a 33% reduction in cost per lead, according to company officials. They also experienced an 11% increase in marketing qualified leads from web forms, and delivered 64% more leads that were accepted by sales.

DGR TV: Umberto Milletti, InsideView

 

Umberto Milletti, InsideView

Demand Gen Report caught up with Umberto Milletti, CEO of InsideView to learn more about the company’s new partnership with Equifax, to give sales and marketing professionals the 'Inside Edge' with access to one of the largest sources of industry-leading business data to uncover prime prospects, understand their business issues, and connect to key decision-makers.

Episode Notes:

  • Published in DGR TV

InsideView Secures $12 M In Series C Funding to Expand Distribution Partnerships & Market Education


InsideView
, a provider of social selling and sales intelligence tools, recently announced that it has closed a $12 million Series C funding round led by Foundation Capital, the investor behind companies including Netflix, Chegg, Financial Engines, Rearden Commerce and SimplyHired. Also participating in the round are existing investors Emergence Capital Partners, Rembrandt Venture Partners and Greenhouse Capital Partners, according to a company press release.

With the new funding, Foundation Capital General Partner and enterprise technology veteran Paul Holland will join InsideView's board of directors.

InsideView Secures $12 M In Series C Funding to Expand Distribution Partnerships & Market Education


InsideView
, a provider of social selling and sales intelligence tools, recently announced that it has closed a $12 million Series C funding round led by Foundation Capital, the investor behind companies including Netflix, Chegg, Financial Engines, Rearden Commerce and SimplyHired. Also participating in the round are existing investors Emergence Capital Partners, Rembrandt Venture Partners and Greenhouse Capital Partners, according to a company press release.

With the new funding, Foundation Capital General Partner and enterprise technology veteran Paul Holland will join InsideView's board of directors.

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