Latest In: budgets

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Top Stories Of 2018: Personalization, Intent Data, Influencers & More Trending Topics For Marketers

Top Stories Of 2018: Personalization, Intent Data, Influencers & More Trending Topics For Marketers

It's been a whirlwind of a year for the B2B marketing world, as marketers took their strategies to…

Industry News December 28
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New Budget Reality: B2B Marketers Look At Alignment Of Strategy And Spend In 2018

New Budget Reality: B2B Marketers Look At Alignment Of Strategy And Spend In 2018

2018 may introduce a climate of receding marketing budgets, according to the most recent Gartner 2017-2018 CMO Spend…

Industry News January 3
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Allocadia Launches Marketing Performance Dashboards

Allocadia Launches Marketing Performance Dashboards

Allocadia's Marketing Performance Management (MPM) dashboards are designed to help marketers better understand where to invest their budget.

Solution Spotlight January 30
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