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6 B2B Tech Freemium Offerings Marketers Need To Know

6 B2B Tech Freemium Offerings Marketers Need To Know

Freemium — a business model that offers basic features at no cost and charges users extra to access the…

Blog February 7
By David M. Raab CallidusCloud freemium LeadRocket/Genius LoopFuse Principal Raab Associates SalesFUSION
David Raab

Can A “Freemium” Strategy Work For B2B Marketing Automation Vendors?

By David M. Raab, Principal, Raab Associates There have been two recent acquisition announcements in the B2B marketing automation…

Demanding Views February 11
Accel Partners Deep Fork Capital Emergence Capital expansion freemium funding Genius.com Mohr Davidow Ventures Sam Weber

Genius Raises New Round Of Funding; Plans To Expand Freemium Model In SMB Space

Genius.com today announced that it has closed a new round of funding, led by Emergence Capital, one of…

Industry News March 16
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