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SalesLoft CEO Shares Perspective On Scaling Sales Engagement, Evolving BDR/SDR Role In Business

salesloftThe B2B buying process is always in a state of evolution, but one often overlooked thought is that this evolution also impacts current relationships between buyers and sellers — making it far easier for churn to occur. While new technology emerges to help get in front of buyers and customers, many companies are choosing technology over personalized customer experiences.

The 'Inside' Story On Televerde’s Workforce And How It May Redefine Business Impact

The topic of Televerde’s “workforce” has drawn a lot of comments and whispers over the years. Sometimes, there is a bit of a sarcastic tone attached as it’s referred to as the “prison company.” Other times, there is an insinuation that women in correctional facilities aren’t worthy of investment, either because they're in prison or because of the belief that they aren’t capable of real change.

Campaign Monitor Takes On Enterprise Email Marketing With Sailthru, Liveclicker Acquisitions

Campaign Monitor, an email marketing and automation provider owned by CM Group, announced it has acquired Sailthru, an experience management platform, and Liveclicker, a personalized email marketing solution, for an undisclosed amount. With these acquisitions, Campaign Monitor aims to expand its email marketing capabilities into the enterprise market, according to the company.

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