Rewriting the Rules of Member Engagement

Social media provides powerful opportunities to send member engagement soaring, thanks to the natural connections arising out of posting, sharing, linking and “liking.” But in order to best take advantage of these new ways to develop a two-way dialogue with your members and boost their loyalty to the organization, you’ll need to develop a strong, clear strategy. Download this E-book to learn how navigate this new social universe and integrate it into your current customer relationship management efforts.

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