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Resources

Categorized in two ways – by Type and by Topic – the Resource Center offers access to webinar coverage, white papers, E-books, Infographics and more. Looking for the latest custom content covering marketing automation, lead scoring or nurturing? This is where you’ll find it!

10 White Paper Marketing Tips

As a leader in electronic lead generation, emedia knows how to connect with qualified B2B prospects. When done right, nothing pulls qualified leads like a well-targeted white paper offer. Just ask marketing guru Larry Chase. Read his "10 White Paper Marketing Tips" to learn more.Download Now.

B2B Engagement Marketing Tactics that Close Sales

In a competitive Web 2.0 world, marketers must recognize engaged customers and prospects and respond quickly. Silverpop, providers of the Engage B2B solution (formerly Vtrenz), offers a white paper that shows you how. Download your copy from Silverpop today!Download Now.

4 Reasons You Need a B2B Specific Email Solution

Most email marketing tools were designed and priced for B2C clients, but B2B marketers require a solution that can provide nurturing, personalization and CRM integration. Learn how to maximize your lead generation with a B2B email solution.Download Now.

How Will You Measure Up in 2009?

Demand Generation Benchmark Survey Results Hundreds of your peers have revealed the tools and strategies they plan to invest in for demand generation in 2009. In this live Webinar hosted by Bulldog Solutions, DemandGen Report Editor Andrew Gaffney will reveal the findings of the 2008-2009 demand generation survey. Bulldog Solutions President Todd Davison will provide examples of how these trends…

Upcoming Web Events

The Demand Generation Time Machine Wed, Oct 26, 2011 2:00 PM - 3:00 PM EDT - Register Today Adaptive Selling Strategies: 5 Ways Progressive Companies Are Responding To Changing Buying Behavior Wed, Nov 16, 2011 1:00 PM - 2:00 PM EST - Register Today

5 Questions to Ask When Choosing a Lead Generation Vender

When searching for the right lead generation vendor to work with, be sure to choose one whose offering matches your marketing priorities. Does your vendor adapt to the dynamic marketplace? Do they offer a lead guarantee? These are just a few of the key factors to consider in choosing a vendor you can rely on.5 Questions to Ask When Choosing…

Watch Your Best Leads Rise To The Top

Learn how to use scoring and grading, helping your best prospects rise to the top. An automatic nurturing track for less sales-ready leads keeps you top-of-mind. Personalized autoresponders, drip marketing and alerts take the work out of lead qualification.Download Now

How do you Score?

Download the Silverpop Vtrenz benchmark study of Lead Management practices so you can compare your lead management program results with industry averages. Silverpop analyzed data from 250 business-to-business companies to uncover key measurements of successful campaigns.Download Now

Lead-Management Workbook

Everything You Need to Know About Moving Prospects Through the Pipeline. This workbook is packed with 40 pages of expert tips and hands-on exercises to help you nurture leads through the buying cycle, develop a comprehensive lead-scoring model, deliver accurate, unbiased ROI reporting, and so much more. Download Now

Is Dirty Data Sabotaging Your Marketing Results?

This whitepaper presents the QuickStart Data Refreshing Methodology to help you quickly identify your data cleansing requirements, align your marketing strategy with your data refreshing and collection processes and produce better results from your marketing programs.Download Now

Sales 2.0 - Faster Sales in a Slower Economy

It's easy to be pessimistic about sales during a slow economy, but many companies are still buying strongly. Learn how to identify and expedite high-potential sales opportunities.Download Now.
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