Challenges, Opportunities and Key Priorities For B2B Marketers
The Demand Gen Report editorial team recently spoke with more than a dozen leading visionaries to understand how marketing technology will evolve during 2013. The result is this E-book: A collection of essays that lay out a fascinating mix of predictions, opportunities and challenges for B2B marketers.
Our expert All-Star team will discuss how marketing automation tools will incorporate new features, from predictive analytics to enterprise data integration; why vendors will revamp and rethink their service offerings; which skills marketers must adopt in order to survive and compete; and much more.
If your organization wants an inside look at what's ahead for the industry, this E-book provides an essential, and highly readable, resource.