Prepare for Marketing Automation: 5 Tips to Maximize ROI
Getting started with marketing automation may seem complicated, but with a little preparation, you'll see results right away. In fact, 44% of companies achieve a positive ROI within only six months - with a 28% average overall return.
This quick start crash course will give you a 5-step strategy to prepare your organization for adopting marketing automation and help you accelerate your return on investment.
In this webinar, you'll learn:
The three "Must Dos" to get started; Setting up your pilot lead management program; Core competencies your team will need; The 5-step process for creating your first automated program; and Optimizing and maximizing results with metrics that matter.