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Validity Collaborates With Adobe For Deeper Email Analytics & Insights

Validity Collaborates With Adobe For Deeper Email Analytics & Insights

Validity, a data management solution, partnered with Adobe as part of the Adobe Exchange Partner Program to help…

Industry News December 17
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Q&A With Adobe's Brian Glover: The New Era Of CX Initiatives

Q&A With Adobe’s Brian Glover: The New Era Of CX Initiatives

Adobe released two new CDPs — B2B and business-to-person (B2P) — for its Experience Cloud, which seeks to…

Industry News October 19
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Buzzworthy B2B: The Latest News & Trends From May 2021

Buzzworthy B2B: The Latest News & Trends From May 2021

Welcome back to Demand Gen Report‘s blog series: Buzzworthy B2B. We’ve spent the past month watching the latest…

Blog June 2
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Adobe Summit 2021: Why Marketing Teams Need To Fully Embrace The Digital World

Adobe Summit 2021: Why Marketing Teams Need To Fully Embrace The Digital World

The industry's rapid transformation to the digital medium blurred the lines between B2B and B2C buying experiences, paving…

Industry News May 11
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SmartBug Media Joins Adobe Solution Partner Program

SmartBug Media Joins Adobe Solution Partner Program

Inbound marketing agency SmartBug Media announced a partnership with the Adobe Solution Partner Program to offer content marketing,…

Industry News April 28
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Adobe Expands Experience Manager Capabilities To Help Deliver Better Brand Experiences

Adobe Expands Experience Manager Capabilities To Help Deliver Better Brand Experiences

Adobe announced updates to its Experience Manager solution, which include enabling brands to swiftly create digital assets via…

Industry News April 23
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Ceros Aims To Improve Content Creation & Management With Release 7

Ceros Aims To Improve Content Creation & Management With Release 7

Release 7 from experiential content platform Ceros is designed to supercharge the content design workflow and provide organizations…

Solution Spotlight February 8
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Bizzabo Joins The Adobe Exchange Partner Program

Bizzabo Joins The Adobe Exchange Partner Program

Event platform Bizzabo joined Adobe's Exchange Partner Program to enhance its event enablement capabilities for B2B marketers working…

Industry News February 3
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Adobe Unveils Expanded CDP Platform For B2B Companies

Adobe Unveils Expanded CDP Platform For B2B Companies

Adobe is expanding the capabilities of its Real-Time Customer Data Platform to help B2B brands coordinate account-based experiences…

Industry News November 25
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The Buyer Experience Wave Is Coming… Are You Ready To Meet It?

The Buyer Experience Wave Is Coming… Are You Ready To Meet It?

In 2010, Forrester declared the next 20 years to be the “Age of the Customer.” We're only halfway…

Demanding Views October 9
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Adobe, IBM & Red Hat Partner To Enable Personalized Customer Experiences

Adobe, IBM & Red Hat Partner To Enable Personalized Customer Experiences

Adobe, IBM and enterprise solution provider Red Hat have partnered to enable businesses to deliver personalized customer experiences…

Industry News July 22
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Coronavirus Concerns Cancel Many Spring Marketing Conferences

Coronavirus Concerns Cancel Many Spring Marketing Conferences

While Spring normally marks the start of conference season in the marketing community, concerns around the coronavirus outbreak…

Industry News March 6
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