B2B marketers need to make measurable and repeatable contributions to influence pipeline performance and help close business. This section highlights news, announcements and advancements in revenue performance management.
Folloze, a B2B buyer experience platform, launched its Folloze Buyer Experience Platform 3.0. This version aims to unlock powerful design tools and data insights that will empower B2B buyers to guide their own journeys.
Calendly, an appointment scheduling software, revealed its new Managed Events feature, which is designed to allow team managers to lock and sync meeting templates across teams. The goal of the release is to enable consistent customer experiences and more reliable business outcomes to help organizations quickly close deals, book services…
Invoca, an AI-powered conversation intelligence platform, strengthened its partnership with Five9, a provider of cloud contact center solutions, by connecting the data Invoca generates from digital marketing campaigns to sales conversations handled by users of Five9’s contact center.
Pipedrive, a CRM revenue management platform, released Campaigns by Pipedrive, a new tool designed to provide users with a centralized place to manage their email marketing campaigns. The company aims to give customers a chance to better meet business goals and objectives across teams on the same platform.
During the B2B Sales & Marketing Exchange in Boston, Leadspace, a B2B customer data platform, and SalesIntel, a sales intelligence platform, announced an expansion of their partnership. The companies are aiming to deliver the richest B2B profiles to create territories, campaigns and ABM programs to allow for new opportunities and…
PLANOLY, a social marketing platform, launched a new tool that aims to simplify video content creation — Video Planner. The solution helps take videos from “idea to post” by planning and publishing content in one place.