Sales Enablement

Marketers today are tasked with shepherding leads through all stages of the funnel, and that means developing strategies to help salespeople have more productive conversations with buyers. This section spotlights tools for increasing sales productivity.

Mediafly Solution Aims To Improve Content Management, Fuel Sales Enablement

Mediafly’s sales enablement app combines content management, interactive presentation tools, sales readiness technology and analytics with the goal of improving sales effectiveness and closing more deals. Its cutting-edge technology and advisory services aim to guide companies through their sales enablement journey over time. FEATURES/FUNCTIONALITY Mediafly’s offerings include: Advisory services: sales…

5 #Bii19 Sessions On My Can’t-Miss List

In our digital age, having the right resources is pivotal to success. But as more tools and trends pop up left and right, it can be overwhelming to cut through the clutter and find what works best for your company. That’s why #bii19 is here to help. From July 15-19, Demand Gen Report will host its Buyer Insights & Intelligence Series (#bii19), a week-long virtual event designed to provide sales and…

Showpad Lands $70M In Series D Financing

Showpad, a sales enablement solution provider, raised $70 million in Series D funding. The round, which includes a combination of debt and equity financing, was led by Dawn Capital and Insight Partners. Hummingbird Ventures and Korelya Capital also participated, along with Silicon Valley Bank, which provided the debt financing. Appoints Former COO As CEO, an AI sales platform, promoted Chris Harrington from COO to CEO. He will succeed former CEO and Founder Dave Elkington, who will stay with the company as Chairman of the Board of Directors.

Salesforce Launches 4 Einstein AI Engagement, Tagging Tools For Marketing Cloud

Salesforce has released four new tools for its Marketing Cloud users that leverage the company’s continuously developing Einstein AI. Unveiled at Salesforce Connections in Chicago, the tools aim to help Marketing Cloud customers increase customer engagement with relevant and timely email touches. Specifically, the tools aim to help users identify…

Vidyard Launches New Updates For GoVideo Tool

Vidyard, a video marketing platform, added new updates to its free video messaging and screen recording app Vidyard GoVideo. The updates are designed toprovide innovative ways for sales professionals to connect with buyers on a more personal level. 

Highspot Secures $60M In Series D Funding

Highspot, a sales enablement platform, raised $60 million in Series D funding. The round was led by ICONIQ Capital, with additional participation from Sapphire Ventures, Madrona Venture Group, OpenView, Salesforce Ventures and Shasta Ventures.
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