The Real Cost of Legacy Marketing Practices
By Lisa Cramer, President and Co-Founder of LeadLife Solutions It's a challenging time from a sales and marketing…
Industry News September 7
Latest In: Lisa Cramer
Bridging the Sales and Marketing Divide: Action Items for Success
By Lisa Cramer, Co-Founder & President, LeadLife Solutions It's the age-old battle within any organization – Sales versus…
Industry News January 25
Tips for Better BtoB Targeting to Foster “Sales-Ready” Opportunities
By Lisa Cramer, President & Co-Founder, LeadLife Solutions When nurturing leads, your content should be directly related to…
Demanding Views June 8
Take the 2026 Demand Gen Benchmark Survey: Help Shape What Comes Next
Key Takeaways The 2026 Demand Gen Benchmark Survey highlights how B2B teams are shifting budget, measurement and workflow…
Blog July 15
Resources
