Demandbase To Cut Through AI Hype In B2BMX Summer Camp ABM Session
Key Takeaways: Demandbase’s B2BMX Summer Camp session positions AI in ABM as a practical discipline, urging marketers to…
Blog June 9
Latest In: Revenue/Sales Operations
5 Ways to Revolutionize Sales Coaching with AI
Artificial intelligence (AI) adoption has exploded over the past year, forever changing the sales profession and bringing about…
Demanding Views June 9
Zig.ai Launches Feature That Replaces Lead Gen, Outreach and Research Tools
Key Takeaways Zig.ai added AI agents to its autonomous sales platform to handle lead generation, prospect research, qualification…
News Brief June 4
B2BMX 2026 Keynotes Now Available on DemandGenReport.com YouTube Page
Key Takeaways: B2BMX 2026 keynotes show that strong B2B marketing blends practical AI use with human trust, brand…
Blog May 11
Why Your Revenue Tech Is Underperforming (And It’s Not the Software’s Fault)
B2B revenue teams have never had access to more technology. CRMs, marketing automation platforms, ABM tools, sales enablement…
Demanding Views June 2
B2BMX Summer Camp 2026 Set to Help Marketers “Build Once, Multiply Impact”
Key Takeaways The 2026 B2BMX Summer Camp begins July 15 with a new multi-week webinar format focused on…
Blog June 1
Marketing Movers: New Hires at 2X, Revlo, Walker Sands
Key Takeaways 2X expanded its executive team with Emily Atkinson and Drew Murphy to strengthen client delivery, finance…
News Brief May 28
Turning Rich Customer Feedback Into Revenue: Lessons from B2BMX 2026
Key Takeaways: Clozd’s Dani Talbot at B2BMX 2026 explained that revenue teams miss critical buyer signals when they…
Feature May 28
2026 Account Based Marketing (ABM) Benchmark Survey Findings: ABM Moves Beyond Pilot Stage, With AI Powering Smarter Execution
Key takeaways ABM has moved beyond the pilot stage and is now an established part of the modern…
Blog May 27
The Demand Gen Engine: Why B2B Retention Now Depends on Value Realization
Retention in B2B has traditionally been measured at the moment of renewal. But in practice, renewal decisions are…
Demanding Views May 26
Vereigen Media Launches Revenue-First Demand Generation Programs
Key Takeaways: Vereigen Media introduced Revenue-First Demand Generation Programs to help B2B marketers move beyond MQL-focused strategies and…
News Brief May 26
Gartner: AI Is Reshaping B2B Buying, but Human Sellers Still Close the Confidence Gap
Key Takeaways: Buyers increasingly use GenAI and digital channels for research, but 69% still prefer to validate AI-generated…
News Brief May 26
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