Key Takeaways
- Adwave’s Wavemaker turns any text prompt, URL, file or topic into a scripted, voiced and scored video in two to five minutes, with no editing experience or production crew required.
- Built on the infrastructure that powers Adwave’s CTV advertising platform, Wavemaker offers a free tier and paid plans, with API and MCP access for developers on higher plans.
Wavemaker is a new standalone AI video generation platform from Adwave that lets small businesses create and launch professional CTV commercials in minutes
Th AI-based tool allows B2B marketers to turns any text prompt, URL, uploaded file, or topic into a scripted, voiced, and scored video in as little as two to five minutes, without requiring video editing experience or production resources.
Wavemaker handles the full production pipeline in a single automated workflow. The platform writes the script, assembles the visuals, generates the voiceover, and scores the music from a single input, producing a finished video with no editing timeline, no asset sourcing, and no production crew.
How Does Wavemaker Turn a Text Prompt Into a Finished Video?
David Naffis, Co-Founder & CEO of Adwave, said the company built the engine that powers Adwave’s CTV advertising platform around a simple problem: most businesses don’t have the time, budget, or technical resources to produce quality video.
“Wavemaker takes that same infrastructure and opens it up to anyone who needs to produce video content at scale,” said Naffic in a statement. “Whether that’s a marketing team turning product pages into social video, a developer building video into their workflow through our API, or a creator who needs a polished output without a production budget.”
What Input Types, Output Formats and Pricing Options Does Wavemaker Support?
Wavemaker accepts multiple input types, including natural language descriptions, URLs, documents, and file uploads. From there, it handles the full production pipeline automatically, generating AI imagery, video clips, voiceover narration, and background music in parallel.
The output supports landscape, portrait, square, and 4:5 aspect ratios, making it compatible with distribution across YouTube, TikTok, Instagram, and other major platforms. Videos are typically ready within five minutes of generation.
The platform is available now through a credit-based pricing model. A free tier offers 150 credits, enough to generate a first short video,. Pro and above plans include REST API and MCP (Model Context Protocol) access, allowing developers to integrate Wavemaker into existing workflows, connect it to tools such as Cursor and Claude Desktop, or call the API directly from any programming language.
