Latest In: Personalization
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Navigating the world of B2B Marketing and MarTech requires a shared language. And for those starting their career,…
Feature
November 12
AI artificial intelligence CMOs conversational AI Gartner personalization
As the recent 2025 Demand Generation Report Benchmark survey showed, scaling personalization is a top priority for B2B…
News Brief
July 14
AI artificial intelligence Call Centers CallMiner customer experience CX VOCALLS
CallMiner, a provider of artificial intelligence (AI)-powered conversation intelligence to improve customer experience (CX), has acquired VoCalls, a…
News Brief
July 8
2025 Demand Generation Benchmark Survey budgets Demand Generation Benchmark Survey revenue
As the landscape of B2B marketing continues to transform in the latter part of the year, companies are…
Blog
July 8
AI artificial intelligence Conveyor Marketing Group How AI Will Define B2B Marketing Success in 2030
While artificial intelligence (AI) role in B2B marketing to rise, a new survey details how organizations that prioritize…
News Brief
June 25
AI AI Integration and Future Outlook artificial intelligence DecisionTelecom Sergii Diachenko SMS marketing The State of SMS Marketing: Adoption
A recent report by DecisionTelecom takes a deep dive into how SMS marketing is now a core part of…
Feature
June 11
AI artificial intelligence Contentstack Josette Leslie personalization
Contentstack recently announced the addition of real-time audience insights, intelligent content recommendations, and omnichannel journey orchestration to Contentstack…
News Brief
June 10
AI artificial intelligence B2B marketing trends community customer engagement SMS marketing text message marketing
Projections estimate the SMS marketing industry will reach $9.96 billion by 2030, which means brands, creators and public…
Demanding Views
May 9
AI-Powered B2B Advertising: Alexis Carroll Cline Aptarro B2B Marketing Exchange West B2B Pipeline Growth Camile Turner Campaign Performance: Measuring What Really Matters Content Daniel Raskin Demandbase Email Emerald Emerald Studio Fred Sass Gracey Cantalupo Hannah Jordan Heinz Marketing Jenna Abrams Juan Alvarado Lori Culliton Master Campaign Optimization Matt Heinz Mperativ personalization Pipeline Growth printfection Security Compass Sheri Butts Strategic Gifting Valvoline Global
Today is the day as our Master Campaign Optimization begins with three webinars from leaders in the B2B…
News Brief
April 21
AI-generated content B2B marketing trends buyer-focused content CMO tips content strategy marketing strategy storytelling
Marketing is a grind. But every year, the clock starts over, offering CMOs a chance to look back…
Demanding Views
March 28
AI AI for B2B marketers artificial intelligence data cleanings predictive insights
Artificial intelligence (AI) has become a fixture within many B2B marketing organizations, with generative AI (GenAI) gaining a…
Feature
March 12
AI Andre Lee artificial intelligence Bull City Venture Partners Cascade Seed Fund Casey Drake Eloqua Endear Jason Caplain Michael Lee Mike Ball Tiga.ai Triblio Virginia Venture Partners
Tiga.ai has raised $2 million in a funding round led by Bull City Venture Partners, Cascade Seed Fund and Virginia…
News Brief
March 6