Nooks has launched AI Prospector, an artificial intelligence (AI)-powered solution that analyzes real-time buying signals to help sales teams identify the best prospects for immediate outreach and provide messaging for timely engagement. The new solution builds upon Nooks’ AI Sales Assistant Platform (ASAP) while addressing one of sales teams’ most time-consuming challenges.
The platform automatically surfaces prospects showing high purchase intent, equipping sellers with both the “who” and “why” for more effective outreach. As a result, sales teams will no longer need to choose between quantity and quality.
“Reps are stuck either doing shallow research at scale or deep research on too few accounts,” said Dan Lee, CEO of Nooks in a statement. “With AI Prospector, we’re eliminating this trade-off entirely. Our AI technology handles the heavy lifting of list building, account research and creating compelling messaging, allowing reps to spend their time where it matters most — having meaningful conversations with qualified prospects.”
Uncovering Data Intelligence
AI Prospector takes a multichannel approach, enabling reps to not only send hyper-personalized emails but also phone. By focusing on 20 hyper-specific buying signals, the solution reveals intent and allows sales teams to focus on the signals that matter most to them. Nooks then researches accounts and uncovers buying signals from internet research and third-party data, as well as intelligence from data stored in a company’s CRM. AI Prospector also:
- Combines third-party buying signals (social media posts, internet research, job changes) with first-party data intelligence (CRM deal history, prospecting call transcripts) to identify and prioritize high-intent prospects
- Discovers and imports prospects at ideal customers into clean, organized call lists primed for sales outreach
- Surfaces critical prospect research directly in the AI Dialer interface, giving sellers instant access to relevant insights before each call
- Drafts personalized first-touch outreach emails that resonate with each prospect based on gathered intelligence
Use Case Results
Alyson Watson, Founder and CEO of Modern Health, said 60% of their total outbound pipeline now comes from Nooks AI Prospector.
“It’s truly been a game changer,” Watson said. “It tells our reps who to reach out to, why now is a good time and what message to use. It’s freed three to four hours per day per rep, and lets them deliver highly personalized outreach to exactly the right targets.”
