Demand Gen Report

Latest Posts

mockup of a businessman holding an ipad mini in landscape position

Cassie Cross-Domain Consent Seeks To Streamline Customer Experience Across Domains

Cassie is a consent and preference management platform designed to assist businesses with building long-term customer relationships. Since 2000, Cassie has helped businesses collect, store and query consent and preference…

Solution Spotlight April 22
AI and human touching fingers

Rethinking Demand Gen To Find The Human In The Machine

In the whirlwind that is B2B demand generation, everyone’s trying to catch lightning in a bottle. Every demand gen marketer aims to reach and resonate with their audience, and generative…

Demanding Views April 22
Special, limited, exclusive, VIP, made to order, Personalization

6sense Releases New Customer Value Framework

6sense, a revenue intelligence platform, introduced the 6dimensional Success Model, a new framework designed to help customers maximize the value of their investment in 6sense Revenue AI. The 6dimensional Success…

Industry News April 18
Get the latest B2B Marketing News & Trends delivered directly to your inbox!
AI Avatars dashboard

Vidyard Reveals Personalized AI Avatars; Secures $15M In Funding

Vidyard, an online video platform, introduced “hyper-realistic” AI Avatars designed to look and sound like specific users. Additionally, the company generated $15 million in funding to accelerate its AI innovation…

Industry News April 18
Man touching an e mail concept

Litmus Unveils Email Personalization & Monitoring Capabilities 

Litmus, an email marketing platform, released a trio of new features within Litmus Personalize and Litmus Email Guardian to help marketers create engaging, personalized email experiences. The company’s new features…

Industry News April 17
Analyzing data. Hand of businessman touching graph and chart stock market on screen in work place.

Pipedrive Reveals Suite Of Gen AI-Powered Tools

Pipedrive, a sales CRM for small businesses, introduced Pipedrive AI, a new range of AI tools designed to help users make informed decisions, write professional emails faster and more efficiently…

Industry News April 17
mockup of an imac placed on a white desk with a brick wall in the background

Exclaimer Reveals New Feature To Increase Market Reach & Customer Engagement 

Exclaimer, the leading email signature management platform, released its latest feature, Campaigns. The new solution is designed to help brands better engage with audiences through email signature marketing. Campaigns seeks to…

Industry News April 16

Opensense Email Signatures Seek To Promote Brand Alignment

Opensense, an email management platform, is designed to help marketing, sales and IT teams unlock the power of employee email to guard their brand and grow their funnel. Opensense works…

Solution Spotlight April 15
person leaving a five star review

Journey To The C-Suite: 4 Ways Marketing Can Elevate Customer Success

When prospects and buyers are stymied by a fragmented customer experience, it generates feelings of frustration, confusion and disappointment, followed by an eventual acceptance that it’s time to move on.…

Demanding Views April 15
mockup of a macbook air placed on a desk

TechTarget Reveals Latest Priority Engine Update

TechTarget, Inc., a provider of B2B technology purchase intent data and services, released the latest addition to its Priority Engine platform: Account Intent Feeds. The new solution is powered by…

Industry News April 10
A strategic alliance discussion in a minimalist boardroom, where a businessman and a businesswoman layout partnership terms with digital contracts

Clari Teams Up With Deloitte To Enhance Revenue Strategies

Clari, a revenue platform, formed a strategic alliance with Deloitte Digital to combine Clari’s Revenue Cadences and Deloitte Digital’s Sales Excellence practice to help improve revenue processes. The two companies will collaborate…

Industry News April 10
B2B Marketing Exchange
B2B Marketing Exchange East
Campaign Optimization Series
Buyer Insights & Intelligence Series
Strategy & Planning Series