Demand Gen Report

NetLine May Webinar The Moment After the Lead: How Follow-Up Makes or Breaks Your Demand Gen Campaigns.

May Webinar Focuses on Why Lead Follow-Up Strategies Make or Break Demand Gen

Key Takeaways: Most leads are in the research phase and not ready for sales pitches. Effective follow-up strategies build trust and guide prospects naturally. You just launched a brilliant demand...

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Latest Posts

AppDirect Acquires PartnerStack Business negotiation, deal making or acquisition, merger vector concept. Two men shaking hands. Minimal design. Eps10 illustration

AppDirect Acquires PartnerStack to Power Growth

Key Takeaways: AppDirect will integrate PartnerStack to enhance its subscription commerce platform. The acquisition positions AppDirect as a leader in AI-driven partner management and marketplace growth. AppDirect, the world’s leading…

News Brief May 7

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Adthena Launches Industry-First Tool for ChatGPT Ads Campaigns

Key Takeaways: Adthena’s ChatGPT AdBridge simplifies migration by creating artificial intelligence (AI)-enriched keyword lists and negative keywords. The tool offers a free, practical entry point for advertisers to prepare campaigns…

News Brief May 4

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B2BMX 2026 Keynotes Now Available on DemandGenReport.com YouTube Page

Key Takeaways: B2BMX 2026 keynotes show that strong B2B marketing blends practical AI use with human trust, brand strength, and real connection. The four speakers urged marketers to think like…

May 11

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Typeface Launches Marketing Orchestration Engine

Typeface launched its new Marketing Orchestration Engine today, giving enterprises a new operating layer to coordinate people, artificial intelligence (AI) agents, and systems across the marketing lifecycle. Typeface’s Marketing Orchestration…

News Brief March 4

DemandScience Launches Winnable Account System

DemandScience has entered into a strategic partnership with HG Insights and GTM Fabric to help B2B companies define, prioritize, and activate winnable accounts more efficiently to drive predictable pipeline. As revenue…

News Brief February 27

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Gong Launches Mission Andromeda, Extending Its Revenue AI OS

Gong has launched a new platform that delivers greater guidance and efficiency around how revenue teams turn customer conversations into repeatable actions across teams. Mission Andromeda introduces Gong Enable, an…

News Brief February 25

B2BMX 2026 AI Track Isometric AI Customer Support and Contact Center SaaS Illustration with Human Agents and Chatbot Automation for Business Communication and Help Desk Efficiency

B2BMX 2026 Tracks: AI in Action: Transforming B2B Marketing

Artificial Intelligence (AI) is no longer a futuristic concept— it’s a game-changer for B2B marketing. The AI track at B2BMX 2026 dives into how leading brands are leveraging AI to…

Blog February 23

DemandFlow LeadConnector Effective Lead Generation Strategies: Identify and Capture Potential Customers for Business Products and Services, Enhancing Sales Opportunities and Growth

DemandFlow Announces Partnership with LeadConnector

DemandFlow, an artificial intelligence (AI) powered marketing technology company providing demand generation and growth operations software, has entered into a strategic partnership with LeadConnector to expand integrated capabilities across lead…

News Brief February 4