Demand Gen Report
Orgs Relying On AI To Optimize & Test Website Performance
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The Countdown Begins: B2B Marketing Exchange East Is 2 Weeks Away
We’re in the final stretch before the B2B Marketing Exchange East (#B2BMX East) kicks off, and the anticipation is through the roof! In just two weeks, marketing and sales professionals…
Blog September 18
The Optimal Time To Connect Via Email, Revealed: ZoomInfo Research
The best time to connect with prospects, customers and colleagues via email is during the winter months, specifically right after the new year. New research revealed that out-of-office (OOO) reply…
Industry News September 17
B2B Sellers Who Partner With AI Are 3.7X More Likely To Meet Quotas
Sellers who effectively partner with AI tools are 3.7X more likely to meet quota than those who do not, a new survey revealed. “Portrait of the New High-Performing Seller” —…
Industry News September 16
The Big ‘Book’ Of Artificial Intelligence Statistics For B2B Practitioners
Although I love diving into conversations about AI, but many tend to circle around the same topics — its risks, ethics and potential — often ending with the familiar refrain…
Industry News September 14
AI’s Impact On Modern Marketing: From Overwhelmed To Overachieving
As it grows more difficult to stand out in an overcrowded marketplace, marketing leaders’ roles are harder than ever: Brands now face the dual task of not only personalizing content…
Demanding Views September 13
Amplemarket Releases AI Personal Assistant, Duo
Amplemarket, an AI sales copilot, launched Duo, an AI product designed to serve as a personal sales assistant by offering business insights, conducting research, creating workflows and guiding reps through pipeline.
Industry News September 13
Goldcast Announces ‘Brand Voice’ Tool To Help Fuel AI Content Engines
Goldcast, an AI-powered video campaign platform, built Brand Voice, a new feature designed to create custom voice profiles with the goal of generating publish-ready content in a brand’s specific tone and…
Industry News September 13
Vidyard Enhances AI Avatars To Help Better Personalize Video Outreach
Vidyard, an online video platform, released new capabilities for its AI Avatars, which are designed to help teams create hyper-realistic, personalized video messages. Originally released in April 2024, the solution…
Industry News September 12
New Data On Website Traffic Indicates It’s Time To Revisit B2B Workweek Strategies
While weekdays were traditionally prime time for B2B engagement, new research indicated it might be wise to prioritize weekend engagement instead. According to a new survey by DesignRush, there was…
Industry News September 11
Databook Introduces New Suite Of Gen AI Capabilities & Integrations
Databook, a provider of AI-powered account intelligence for enterprise sales, unveiled DatabookGPT, a new suite of generative AI capabilities and integrations that seek to boost sales performance and productivity.
Industry News September 11
The Top 6 Elements Of Successful B2B Lead Nurturing Programs & Strategies
The outlook toward lead nurturing and acceleration strategies isn’t exactly glowing: 51% of survey respondents to the “2024 Lead Nurturing & Acceleration Benchmark Survey” believed their lead nurturing initiatives needed…
Blog September 11
Resources
Events & Webinars
Striking The Right Balance Between Demand Gen & ABM
September 18, 2024
AI's Role In Accelerating Go-To-Market Strategy, with Lookout's Deb Wolf
September 11, 2024
