CallRail Integrates With Typeform To Help Improve Attribution Tracking
CallRail, an AI-powered lead and conversational intelligence platform, revealed a new integration with Typeform, a form-builder and conversational data…
Industry News September 6
Latest In: Industry News
Marketbridge Launches New Marketing Consultancy For Growth-Focused Organizations
Marketbridge, a growth consulting and marketing firm, launched a new consultancy “powerhouse” that incorporates the specialties of five…
Industry News September 5
Consensus Acquires ReachSuite To Create Product Experience Platform
Consensus, an enterprise demo automation solution, acquired ReachSuite, a full-funnel live product demo company, to help better inform…
Industry News September 3
B2B Practitioners’ No. 1 Priority In 2024? Brand Building
Dentsu, an integrated marketing solutions and agency services provider, published its fourth annual “Superpowers Index,” which seeks to…
Industry News August 29
How B2B Marketers Can Resuscitate Their Failing ABM Programs
Despite being an industry staple for nearly a decade, account-based marketing (ABM) practices feel newer than ever — and…
Industry News August 28
Contentful Set To Acquire Ninetailed To Enhance Personalization
Contentful, a composable content platform, signed a definitive agreement to acquire Ninetailed, a structured content personalization and experimentation…
Industry News August 20
AnswerRocket & Kantar Join Forces To Accelerate Data Analysis With Gen AI
AnswerRocket, a provider of generative AI-powered analytics, and Kantar, a marketing data and analytics company, formed a go-to-market (GTM)…
Industry News August 13
Outreach Introduces New Features Designed To Boost Customer Retention & Expansion
Outreach, a sales execution platform, released suite of new features designed to help sales and account management teams…
Industry News August 13
Former Eloqua Executives Launch Tiga.ai, An AI Platform For GTM Teams
Tiga.ai, a provider of artificial intelligence (AI) for B2B sales, launched a new AI platform for go-to-market (GTM)…
Industry News August 8
InMarket Acquires ChannelMix To Enhance Data Analytics & Media Mix Modeling Capabilities
InMarket, a real-time marketing and measurement provider, acquired ChannelMix, a media mix modeling (MMM) and marketing revenue optimization platform,…
Industry News August 7
Ranking B2B’s Top 3 Content Formats For Buyer Engagement
In the first five days of the 2024 Paris Olympics, viewership was already up 79% from the 2021…
Feature August 7
Forrester’s Budget Planning Guides: Leaders Intend To Spend More In 2025
According to Forrester’s 2025 Budget Planning Guides, 91% of global tech decision makers and 87% of global marketing decision makers…
Industry News August 6
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