From Funnel Cake To Microfunnels: Describing The Modern Buying Journey
During my time at the recent Forrester Forum For Marketing Leaders, I overheard the “f” word quite a bit.…
Blog May 10
Latest In: Lori Wizdo
Forrester Analyst Discusses New Approaches To Lead-To-Revenue Management
There are several challenges sales teams face throughout the various stages of the funnel process, including the need…
Industry News February 28
