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Terminus Announces Acquisition of Sigstr

Terminus has acquired Sigstr, the employee email marketing platform that turns 1:1 employee emails into brand engagements. The addition of Sigstr creates an end-to-end account-centric marketing platform with an array of account intelligence available. All Sigstr employees will become Terminus employees. Bryan Wade, CEO of Sigstr, will also join the executive team at Terminus.

Sigstr Strengthens SalesLoft Integration To Bring Targeted Email Signatures To Sales Reps

Sigstr, an email signature marketing solutions provider, unveiled a deeper integration with SalesLoft, a sales engagement platform, designed to bring ABM capabilities into SalesLoft email cadences. The integration aims to help sales teams better promote their content and events to target accounts, accelerate the buyer’s journey and better align sales and marketing teams.

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