Latest In: marketing ops

GNW Consulting marketing operations marketing ops sales and marketing alignment
The Other Alignment Problem That's Not Sales & Marketing

The Other Alignment Problem That’s Not Sales & Marketing

If I had a proverbial penny for every time someone talked about misalignment between sales and marketing, I'd…

Demanding Views June 12
accountbased selling Evan Liang Karen Steele LeanData marketing ops OpsStars revenue ops
LeanData CEO And CMO Provide An Advanced Look At Ops-Stars Event, Trends Impacting Ops Roles

LeanData CEO And CMO Provide An Advanced Look At Ops-Stars Event, Trends Impacting Ops Roles

Entering its third year, the Ops-Stars conference has quickly grown to become a must-attend event around Dreamforce in…

Blog September 21
#B2BMX B2BMX18 marketing ops MOCCA
MOCCA President Jocelyn King Previews #B2BMX Panel With Top Marketing Ops Execs

MOCCA President Jocelyn King Previews #B2BMX Panel With Top Marketing Ops Execs

With reporting, insights and data emerging as critical competitive elements of B2B marketing strategy, the marketing operations role…

Blog February 1
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