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Kaon Interactive Unveils Virtual Reality Offering For Interactive B2B Experiences

Kaon Interactive, a 3D interactive sales and marketing engagement solutions provider, announced it has launched new virtual reality experiences within its High Velocity Marketing Platform.

The company said that the solution, called Kaon VR, enables users to tailor virtual experiences to meet specific business needs, such as 3D product demonstrations. The solution can also personalize these experiences with relevant product information and other marketing content to enhance customer engagement.

The solution can be accessed with the Kaon VR station, which includes an Oculus Rift virtual reality headset and a computer designed specifically for virtual reality, according to Kaon. Kaon VR also supports online VR applications using the Google Pixel phone and the Google Daydream View.

"The power of Kaon's High Velocity Marketing Platform is in its unique ability to automatically enhance the thousands of Kaon's existing interactive 3D product demonstrations and storytelling environments that are already in use today globally," said Gavin Finn, President and CEO of Kaon Interactive, in a statement. "This means that Kaon customers … get instant access to these new virtual reality capabilities for use at trade shows, executive briefing centers and sales meetings without having to separately create single-purpose sales and marketing VR applications."