In this exclusive Aberdeen Group Research Brief, you’ll get a practical blueprint for solving this challenge. Learn how best-in-class B2B sales organizations produce, deploy and manage sales intelligence that empowers their team members and drives revenue. You’ll also discover:
- The impact that a formal process for tracking the engagement of prospects can have on your sales cycle;
- Why support from the C-suite can make or break a sales intelligence initiative;
- How to use multi-department collaboration to supercharge your enterprise sales intelligence ROI.