Latest In: Debbie Qaqish

Andrew Bertera B2B marketing B2B Sales & Marketing Exchange b2bsmx B2BSMX 2019 Corporate Visions customer centricity Debbie Qaqish digital transformation marketing operations New England Biolabs revenue strategies The Pedowitz Group Tim Riesterer
#B2BSMX Day 2: Customer Centricity, Digital Transformation Key Focuses For Businesses Rethinking Marketing Operations, Revenue Strategies

#B2BSMX Day 2: Customer Centricity, Digital Transformation Key Focuses For Businesses Rethinking Marketing Operations, Revenue Strategies

The challenges for CMOs in today's B2B marketplace continue to multiply everyday as they struggle to promote digital transformation and…

Industry News August 15
Debbie Qaqish maturity model Pedowitz Group Revenue operations
The Five Stages of Maturity In Customer-Centric Revenue Operations

The Five Stages of Maturity In Customer-Centric Revenue Operations

Something very complex and wonderful is happening in B2B marketing organizations. It is a transformation of legacy tech…

Demanding Views June 30
Debbie Qaqish Liz McClellan meagen eisenberg Michelle Chiantera Principal Partner and Chief Strategy Officer at The Pedowitz Group Revenue Marketing REVTalks 2014: The Revenue Marketing Summit Senior Director of Americas Field Marketing at Cisco The Pedowitz Group VP of Demand Generation at DocuSign VP of Field Marketing at PGi
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Turning Up The Volume On Revenue Marketing at REVTalks

Revenue marketing impacts a number of initiatives — sales and marketing alignment, demand generation and lead management, just…

Industry News February 4
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The High Cost Of Status Quo

By Debbie Qaqish, Principal Partner and Chief Strategy Officer, The Pedowitz GroupIn the world of B2B marketing today,…

Demanding Views April 19
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The Rise Of The Marketing Technology Officer

Marketers are using technology, specifically marketing automation platforms, to make an impact on revenue. In a recent study…

Demanding Views January 3
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6 Keys To Building A High Performance Revenue Marketing Practice: Technology And Results

By Debbie Qaqish, Principal Partner and Chief Revenue Marketing Officer for The Pedowitz GroupEditor's Note: In this three-part…

Demanding Views October 23
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6 Keys To Building A High Performance Revenue Marketing Practice: People And Process

By Debbie Qaqish, Principal Partner and Chief Revenue Marketing Officer for The Pedowitz Group Editor's note: In this three-part series,…

Demanding Views October 1
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