Interactive Opportunities

Noting that YouTube delivers more than 2 billion views each day, there is no question that even buyers are looking for more interactive content options.

The solutions below are designed to position your company as not only a thought leader in your space, but a leading-edge thought leader willing to go beyond traditional content ideas and provide information in the way that appeals most to each individual prospect.


Webinars

We are continuing to enhance our traditional webinar model to build a strong multi-media campaign for our partners. Demand Gen Report (DGR) works with you to create, promote and produce custom webinars via the ON24 platform— based on an agreed-upon topic and title from the sponsoring organization presenting on industry trends and sharing examples of client success.

Here’s what’s included:

  • We work with you in developing, producing, moderating & promoting a custom 30-minute web seminar.
  • Work with you to develop 2 – 3 poll questions that we’ll incorporate into the presentation.
  • DGR will develop a two-page brief based on the content presented, questions asked & polls used during the webcast. DGR will write, edit & design (using DGR Webinar Brief template) the asset
  • You’ll have the opportunity to post up to four (4) assets in the resource widget for attendees to download
  • You will receive the MP4 file of the webcast to host on your site, segment for lead nurturing campaigns, etc.

Combined Lead Gen – and combined promotion…you receive a final list of registrants, attendees, and those who download the asset).

Promotion consists of:

  • Email invitations to our subscribers
  • Ads on the DGR website
  • Ads within our weekly newsletter
  • Social Promo
  • SlideShare –with your approval we’ll promote the final deck on SlideShare post-event,

Investment starting at $17,500


Motion Graphics

These take the idea of an Infographic one step further — it’s a video representation of vital or complex information that your audience can consume quickly and visually. The videos can be used in an email-based program, placed on web sites or used in sales presentations.

Investment starting at $7,500


Video Case Studies

Case studies are one of the most effective ways to nurture a lead through the funnel. Decision makers rely heavily on what their peers are doing to be successful in business: put them on video and you have persuasive selling tool for your sales team. When creating video case studies for a client, DGR will work with you and your customers to decide on the best location to conduct the interview, will provide the video crew, interviewer, editing and promotion of the video once complete.

Investment starting at $7,500


Video Podcasts

mk_podcast_thumbnailLooking to extend the reach of the overall campaign? We can add a two minute video podcast (via Skype) with an executive (pre or post event) from your team to discuss a complementary the theme of the webcast. One of our editors will serve as the interviewer and work with you to develop the talking points. In addition we’ll record, and edit and post to DGR TV.

Investment – $5,000

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